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2017: Look Ahead - Consumer Lifestyle

Through our lifestyle lens, we've witnessed dramatic shifts this year in leisure formats (nightlife creeping into daytime), modes of rebellion (opting out) and relationships (the rise of independent singletons). These transformations are set to continue in 2017, steering alternative family dynamics, value systems and marks of status – a new 'better off' rooted in exploration and self-development, rather than the fitness focus we saw last year.

Next year we'll be zooming in on the new entrepreneurs and emerging technologies that are shaping new opportunities for brands. We'll also be adding richer insights and deeper layers to our infographics, drawing from a growing global network of experts and consumers.

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