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Beauty

Gender-Fluid Generation: Beauty Attitudes

The open attitudes of young millennial and Gen Z consumers towards gender fluidity are driving them to shrug off labels and ignore 'normal' standards prescribed by the media and beauty industries. Stylus explores the rising tide of gender-fluid beauty influencers, new rebellious grooming trends, and the brands catering to this free-spirited consumer group. 

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Stylus is an innovation research and advisory firm. We help businesses process the world's consumer lifestyle, product and engagement insights, stimulating innovation and growth.
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Published:
4 Jul 2016
BY: Lara Piras & Lisa Payne
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