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The New Rules of Luxury

Retail’s New Prestige Players

Demographic changes and attitudinal shifts regarding family, organised religion, sex, drugs and wellness are fuelling a powerful new suite of prestige-worthy retail categories. From the premiumisation of pets to neo-spirituality and more sophisticated languages for formerly taboo pleasures, we spotlight the new need-to-know sweet spots.

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Published:
11 May 2017
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