TOPICS: Digital Worlds
Ericsson: Always-On Consumers Ericsson: Always-On Consumers Fuelled by the smartphone revolution, consumers are becoming increasingly keen to engage with the 'Internet of Things' via their mobile devices, according to a new report by Swedish communications giant Ericsson.
07 Jan 2015
The Internet of Things The Internet of Things If the Internet of Things is to become a reality, interconnected devices will need to integrate seamlessly into consumers’ daily lives and offer them tangible, relevant services and experiences. We look at potential brand opportunities that arise from the merging of the digital and the everyday.
Media & Marketing
23 May 2013
Smart Travel: Reisplanner Xtra App Reisplanner Xtra App Dutch national rail operator Nederlandse Spoorwegen (NS) has launched a new mobile service that provides commuters with real-time updates about congestion levels on the train they intend to catch.
Transport & Infrastructure
21 Feb 2013
Konza Technology City Konza Tech City Mwai Kibaki, Kenya’s president, has launched the construction of Konza Technology City – a 5,000-acre plot of land about 40 miles east of Nairobi. The city, dubbed “Africa’s Silicon Savannah”, is intended to become a hub for innovative technology and spur economic growth in Kenya.
30 Jan 2013
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Clarity's Captioned Phone Captioned Phone US tech firm Clarity has developed the Ensemble – an amplified telephone that transcribes and displays conversations as they take place, providing users with a closed-captioned record of conversations in real time. The phone, which retails for $229, displays conversations on a 7-inch colour touchscreen and can amplify sound up to 50 decibels.
25 Jan 2013
QR Code Gravestones QR Code Gravestones Austrian bereavement company Aspetos is embedding digital profiles into cemetery gravestones.
09 Oct 2012
Branded Festival Experiences Branded Festival Experiences: Summe Summer festivals present retailers with the perfect platform to engage consumers beyond the shop floor. As festival season in the northern hemisphere draws to a close, Stylus surveys 2012’s best branded experiences.
Advertising & Branding
21 Sep 2012
Brand Adaptions Brand Adaptions New complexities prompt reassessment of target groups, requiring all-round rethinks. Consumers surf multi-channel resources, showing reluctance to commit. Watching, consuming, learning and digesting information is becoming ever more fragmented.
09 Nov 2011