We use cookies to give you the best personal experience on our website. If you continue to use our site without changing your cookie settings, you agree we may place these cookies on your device. You can change your cookie settings at any time but if you do , you may lose some functionality on our website . More information can be found in our privacy policy.
Please provide more information.
Stylus no longer supports Internet Explorer 7, 8 or 9. Please upgrade to IE 11, Chrome, Safari, Firefox or Edge. This will ensure you have the best possible experience on the site.
Published: 8 Mar 2012

Dior Mag Launch


In a measure to connect with more fans and readers online, French fashion house Dior has launched its own online magazine, DiorMag.

The brand’s communication department will oversee the project, led by an undisclosed editor-in-chief, and Dior hopes to update the site on a daily basis with news about the brand. The content of the magazine aims to inform and entertain readers, from details of where raw materials for Dior perfumes are harvested, to the superstitious practices of Christian Dior.

Dior is connecting to an ever-expanding digital market and offering consumers a total branded experience. Versions of the site for the iPad and iPhone should be released in the next few months.


Art & Design
related reports