VIDEO: Monetising Social Media, 2016
Stylus Retail researcher Stefanie Dorfer gives a sneak peak into our upcoming report Monetising Social Media 2016, publishing on July 7. It highlights the newest and most relevant tools for monetising social media – helping brands turn engagement into transactions.
- The introduction of ‘Buy Buttons’ on traditional social media networks like Pinterest, Facebook, Twitter and Instagram
- The best selection of third-party shopping applications
- The rise of messaging app e-commerce
- The newest form of monetisation: in-depth advertising formats allowing users to swipe for more info before purchasing in-app.
This report is a must-read for anyone failing to cash in on the online engagement of a strong social media following.