Capitalising on the pulling power of the Art Basel and Design Miami shows for creative influencers of all varieties, a wealth of brands unfurled event-specific pop-up concepts. We select the highlights from the events (November 30 to December 4).
- Fendi’s VIP ‘Happy Room’ Showcases Material Innovation: Italian luxury fashion brand Fendi, a sponsor of Design Miami, collaborated with Italian architect Cristina Celestino on a “travelling VIP room” called The Happy Room. A mini-refuge from the crowd, simultaneously showcasing Fendi’s furs, the space resembled an elegant, intimate 1950s-style boudoir with plush, pastel-coloured, velvet-upholstered sofas and low-slung chairs. It also featured a privacy screen crafted from a new material called Etere (co-developed with Fendi), which combines shaved mink and clear resin; and low brass tables inspired by studded earrings.
- Airbnb: Food, Life, Conversation, Connection: Airbnb collaborated with Mexico City design studio Pedro&Juana on Sobremesa – a Design Miami gathering point inspired by shared living and, more specifically, the pleasure of lingering post-meal conversations. The homely kitchen/living room space (open to all) boasted a long red dining table and an abundance of houseplants, and was accompanied by a series of dining and music events.