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Media & Marketing
Published: 17 Nov 2011

Occupy #Occupy

Extra

In the same way that any catchy internet meme evolves over social networking sites and forums, the Occupy events in New York and London have inadvertently birthed the newest internet meme: occupying just about everything.

American rapper Jay-Z came under fire for using the title in a witty T-shirt design for streetwear label Rocawear without offering any monetary donation to the cause. Hijacking ‘Occupy’ is now an internet craze, with users posting images on the web for the humour factor, but more often than not to highlight their disgust at financial corruption (such as reality TV star Kim Kardashian’s alleged sham wedding – just search #okkupykimkardashian on Twitter).

Expect to see more parodies of ‘Occupy’ and ‘We Are the 1%’ over the coming month, as the internet-savvy capitalise on their multi-purpose meanings and representations.

Occupywallst.org
Occupylsx.org
Occupydesign.org

TOPICS: Digital Worlds
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