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Retail

Retail's Activist Brands: Embracing Ethical Engagement

Nurturing an activist stance is becoming a brand necessity as waves of consumers from all age groups seek out retailers with a social/politically aware focus. From flexi-giving and activist enablement to grassroots commerce, the best strategies ditch generic liberalism for a core commitment to local issues and ‘life values’. 

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Published:
10 Aug 2017
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