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Consumer Lifestyle
Published: 14 Feb 2011

Mobile Phone Bike Rental, Yokohama

Extra

A trial by Japanese mobile operator DoCoMo pegged for April this year will see members of the public use their mobile smartphones to book and pay for the use of bikes in Yokohama, Tokyo.

The three-year trial in collaboration with bike-sharing specialist Pedal Ltd will test the potential for contactless rental and payment of Yokohama’s bike-sharing scheme, which follows the same format as those set up in London and Paris last year.

Customers will also be guided by their phones to the nearest rental spot, and the service will also be able to track bike movements across the city.

Construction consultancy Docon will oversee the management and analysis. If the trial is successful, DoCoMo and Pedal Ltd hope to implement the scheme nationwide.

DoCoMo

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