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Retail

Kids-Centric Commerce, 2017

Fluid tech and the power of participation are now the hallmarks of successful child-centric commerce. From the 'reverse mentoring' of kid consultants and the edu-focus of junior hackathons, to ultra-immersive flagships, mini-me activities and the allure of phygital-social play, we review the key strategies.

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Published:
16 Feb 2017
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