Just Sushi, which opened last autumn in Toronto, Canada, is the world's first fully sustainable sushi restaurant. The certification was awarded by Ocean Wise – a marine conservation programme created by the Vancouver Aquarium.
Just Sushi's ingredients are all organic, heirloom, small batch and locally sourced, while its resident chef avoids genetically modified organisms, gluten and preservatives.
Diners can either eat at one of six seats in the 620 sq ft space, which has been finished and furnished with reclaimed wood; or they can order the delivery service – meals arrive via electric scooters and are packaged in biodegradable containers. The restaurant has also installed a 250 sq ft living wall with 25 varieties of plants, and harvests its own mizuna greens.
"We're doing this to lead by example," explains co-founder Evan Clifford, who also owns the Zenn Motor Company, which has been making electric cars since 2001. "People are going to eat seafood and sushi. By doing this the right way, we're showing people it can be done, it can be responsible, and it can be profitable."
Read more about initiatives to promote sustainable eating habits in Social Seafood, Edible QR Codes and Ethical Elite Grocery Shoppers. Find out more about food with guaranteed quality origins in China's Farm-to-Table Movement.