Amazon’s Kindle Singles
Online retail giant Amazon is using its Kindle e-reader as a platform for long-form journalism with the launch of Kindle Singles – a series of downloadable pieces or articles that are too short for a book, but too long for a magazine. They hit that literary sweet spot that short stories often boast, allowing for complex content without requiring the attention and concentration needed for lengthier tomes. For readers, the low price points are agreeable, while for authors, Amazon’s offer of 70% of royalties and the option to self-publish is attractive.
As new online sites and digital platforms allow us to tailor the way we consume content to the ways that best suit us, this initiative taps into a focus on quality, intelligent content, which we profile in our report The Long Read.