We use cookies to give you the best personal experience on our website. If you continue to use our site without changing your cookie settings, you agree we may place these cookies on your device. You can change your cookie settings at any time but if you do , you may lose some functionality on our website . More information can be found in our privacy policy.
Please provide more information.
Stylus no longer supports Internet Explorer 7, 8 or 9. Please upgrade to IE 11, Chrome, Safari, Firefox or Edge. This will ensure you have the best possible experience on the site.
Published: 13 Nov 2015

Campbell’s Kitchen App for Amazon Echo

Extra
Campbell's Kitchen Amazon Echo

Aiming to enhance and simplify the at-home cooking experience, US canned-soup producer Campbell's has created content for wireless speaker and voice-command device Amazon Echo, which was developed by American e-tailer Amazon.

Individuals who own an Echo can now ask the device for recipes from Campbell's and will be offered five different options based on their unique data profiles, such as food preferences and allergies. Selected recipes are then sent directly to their email address.

Besides providing culinary inspiration, the brand hopes this increased level of consumer engagement will produce an uptick in sales of Campbell's products.

For more on Amazon's home-based devices, see Amazon's Voice-Controlled Speaker and Amazon Dash: Home Barcode Scanner. For more on the influx of app-controlled kitchen appliances, see Kitchen of the Future, while Intelligent Food explores high-tech innovations influencing the cooking and dining experiences.

PANTONE®TPX
COATED
RAL
RGB
HEX
NCS