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The Brief
Published: 5 Mar 2012

Cupcake Automat Fuses Industrialism & Play

Extra

Subverting the cutesy nature of the cupcake, Sprinkles bakery in LA is selling its edible wares 24 hours a day via the industrial medium of a vending machine embedded into its storefront.

The ATM-inspired cupcake machine sits within a vertically striped arrangement of multi-coloured perforated metal panels, mixing playful and functional aesthetics.

Alongside its range of standard cupcakes, the vending machine also sells speciality cakes for dogs, baking mixtures, and souvenir items.

See Stylus’ report Vend: New Generation Retail Automation for more examples of vending machine innovations.

Sprinkles

Topics
Advertising & Branding Food & Beverage Science & Technology Visual Merchandising
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