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Food, Beverage & Hospitality

Alcohol Packaging Trends 2016

Imaginative brands and designers are repositioning alcohol products through inventive packaging and branding solutions that reflect evolved consumer attitudes. This transformative visual language includes ‘wildcrafted’, ‘media-ready’ and ‘sensorially playful’ aesthetics – the latter offering complex categories a more accessible positioning. 

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Published:
21 Sep 2016
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