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Airlines Embrace Lenient Booking Policies
Several airlines have introduced flexible booking policies to encourage consumers to forge ahead with booking trips despite growing uncertainty and fear amid the intercontinental spread of COVID-19 (many carriers are reporting that 50% of bookings are no-shows across several markets).
New York-based JetBlue was the first to announce a policy suspending change and cancelation fees, for flights booked between 27 February to 11 March with travel completed by 1 June, 2020. The policy applies to all fare tiers, including Blue Basic, which has never allowed no-fee changes. Similarly lenient “book with confidence” policies have now been introduced by companies including American Airlines, British Airways, and Alaska Airlines.
