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Beauty Directions S/S 21: Analogue

As we evolve our A/W 20/21 Beauty Direction Grounded, we move away from steadfast pragmatism, but catalyse the desire for stripped back, simpler living buoyed by optimism and nostalgia for past sensibilities. This sees us hankering for iconic mid-century modernism and bright retro hues, while experimentation with mix-and-match design and colour points to a playful irreverence that underpins Analogue. 

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