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Brief Published: 3 May 2019

Children’s Yogurts Boost Brain Health

Brianiac Kids

The link between brain health and diet is becoming increasingly evident in the scientific world, as we discuss in New Architecture of Taste. With this in mind, San Francisco start-up Ingenuity Foods has created a yogurt that supports childhood neurological development.

The product, called Brainiac Kids, is a line of whole milk dairy products enriched with a combination of omega-3 fatty acids (DHA and ALA) and choline – all of which are nutritionally beneficial to early-years brain growth. Each 4oz cup of the yogurt provides as much omega-3 DHA as one small portion of salmon, the same amount of omega-3 ALA as 1 cup of brussels sprouts, and as much choline as 2 cups of broccoli.

The yogurts have been developed by a team of paediatricians, neurologists and nutritionists with the aim of providing a sweet treat for kids that simultaneously tackles a reported deficit in children's diets of essential omega 3s in the US.

Jonathan Wolfson, founder and chief executive of Ingenuity Brands, said: "These nutritional challenges presented an opportunity to create a food brand from the ground up, focused on brain nutrition and launched with yoghurts that are not only delicious and fun for kids, but also help to feed their brains and close the nutrient gap."

For more on how brands are developing products that aim to improve wellness in childhood and infancy, see Natal Nutrition and Arla's New Formula Targets Gut Health in Infants.

Also read Look Ahead 2018: Food, Beverage & Hospitality for more on brain-focused nutrition.