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Citizen-Centric Cities

Building on our Smart Cities Spotlight Trend, we look at how emerging urban spaces better protect privacy and meet the diverse needs of tomorrow’s citizens. They’re taking a bottom-up, rather than a top-down approach to innovation, involving residents in the design process and creating opportunities for savvy brands to get involved.

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We already arm more than 500 of the world’s most forward-thinking brands and agencies with the creative insights they need to make transformative business decisions.

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