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Brief Published: 21 Jul 2011

24-Hour Climate Reality


It's been four years since the release of Al Gore’s environmental film documentary An Inconvenient Truth, and now he is back with a new campaign – The Climate Reality Project.

It kicks off on 14 September in New York with a 24-hour live stream of events, including a new multimedia presentation created by Gore, designed to expose the full scale of the climate crisis. Consisting of 24 presenters, covering 24 time zones (including London, New York and Rio de Janeiro) and broadcast in 13 languages, it aims to promote one message: the climate crisis is real.

“24 hours of reality will focus the world’s attention on the full truth, scope, scale and impact of the climate crisis,” says Gore. “This event is the first step in a larger, multifaceted campaign to tell the truth about the climate crisis, and reject the misinformation we hear every day.”

The Climate Reality Project