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Brief Published: 15 Jun 2011

Catalytic Clothing: Helen Storey


Catalytic Clothing is an exciting new project from legendary London College of Fashion professor Helen Storey. Working in collaboration with chemist Tony Ryan, they have created a new concept in wearable nanotechnology – one that can be embedded in clothing to remove pollutants from the air around the wearer.

A taster film for the project goes live today ahead of the full launch next month, featuring model Erin O’Connor in a prototype Catalytic Clothing dress. With a serene Radiohead soundtrack, the short showcases the ideas and aesthetics behind this “public experiment between fashion and science”.

Stylus will be interviewing professor Storey early next month to find out more about the thinking behind this new technology – and how it will affect the future of fashion.

Catalytic Clothing