The controversy surrounding modest fashion has done little to stop its growth, with increased conversation pushing the style into new secular territories. Muslim consumers may dominate the market (with an estimated spend of $368bn by 2021), but its steadfast position in cultural consciousness marks an ample opportunity for brands – both religious and beyond.
Existing user login
Not a member?
Welcome to Stylus – your window to tomorrow’s most exciting opportunities.
By identifying, analysing and decoding the most important trends from 20 industries, we’ll give you the ideas and insights you need to future-proof your business.