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Brief Published: 1 Apr 2019

Gold: Crafting Luxury in Retail Spatial Design

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Bake Cheese Tart Shop, Fumitaka Suzuki

Notoriously associated with luxury, gold is often the go-to colour and material choice for creating premium design aesthetics. Now, design studios and agencies are being more creative; using polished brass, galvanised gold metal and glowing amber light to create impactful and alluring retail spaces. Here are three noteworthy projects.

  • Bake Cheese Tart Shop, Fumitaka Suzuki: Galvanised metal panels with a warm gold, rainbow burnish are paired with bright yellow accents in this Osaka-based store. The striking metal finish has a premium, gleaming aesthetic and draws attention to the products. Designed to embody the product and production process, the glass shopfront showcases the baking process; while the colour and material choices resemble the heat and scent of freshly baked tarts. 
  • Bulgari, MVRDV: A pattern of gold veins glistens from within this innovative façade for the Italian luxury brand’s flagship store in Kuala Lumpur. Developed by Dutch architecture firm MVRDV, the cracked-effect storefront is made of glass reinforced concrete, resin and amber LED lighting. The illuminated gold colour creates an organic quality during the day, and a dramatic, electric-like effect at night.
  • En, Archiee: For its first physical store, located in Paris, Japanese beauty brand En assigned local design studio Archiee to create an elegant and extraordinary boutique experience. Conceived in an assemblage of polished brass, rough-hewn stone and minimal white, with curving metallic partitions and furniture to break up the space with warm and distorted reflections.

See our CMF Industry View: Retail Spaces report for more captivating colour, material and finish themes emerging in the retail sector.

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Bake Cheese Tart Shop, Fumitaka Suzuki
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En, Archiee
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En, Archiee
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Bulgari façade, MVRDV
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Bulgari façade, MVRDV
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