GothamBox: Food Subscription Service
GothamBox – founded by US-based designer Jonathan Chin – is a new monthly subscription service that delivers location-inspired food direct to your door.
For $20 a month, GothamBox sends subscribers a curated box of delectable items, such as coffee, snacks and artisanal ingredients – letting them taste and enjoy the cuisine of their chosen city. Currently available for San Francisco and New York, the fledgling company is also doing its bit for charity by donating a meal to a hunger-relief charity with every box sent.
Part of the joy of online shopping is the thrill of anticipation, and GothamBox offers its consumers a monthly edible surprise. See the Retail report Subscription Shopping for more examples of personalised e-commerce.