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Brief Published: 4 Feb 2011

Bike Boutique, Paris


Proving that an eco-friendly outlook and a passion for style aren't mutually exclusive, bike shop En Selle Marcel in Saint-Lazare, not far from the Champs-Elysees in Paris, is catering for some of the city’s chicest cyclists.

Describing itself as a “merchant of beautiful bicycles and unique accessories”, the boutique has a spacious feel with stripped wood floors and a range of vintage, crafted bikes and related ephemera on display – a long way from the traditional, dingy bike shop.

Those with a flair for design can also customise their bicycles.