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Brief Published: 25 Feb 2014

Crowdsourced Coder Marketplace Launched


Launched last week, Coding Cupboard is a UK-based online initiative that matches budding tech developers with businesses seeking their services. Student and graduate coders gain practical, paid experience to add to their portfolios, while businesses that may not be able to afford design-agency fees gain access to fresh, affordable talent.

The crowdsourced marketplace allows businesses to pitch a brief and set a budget for applicants to consider. “We’re starting by offering projects such as website builds, mobile apps, custom coding and social media projects,” co-founder Adam Ball told technology site TechCrunch. The coder selected by the client delivers the project and receives the payment.

The recession has made the UK jobs market a difficult place for graduates to gain a foothold – which is where Coding Cupboard comes in. “We’re a business with a social purpose of tackling youth unemployment,” Ball told TechCrunch. “We’re helping young people to show what they can do whilst also helping businesses source coding at a more affordable rate than established freelancers and agencies.”

Currently in beta mode, the platform will eventually be monetised by charging businesses a listing fee, which is currently being waived for the launch.

For more examples of agile tech-based ideas disrupting the marketplace, see Start-Up Thinking – part of the Thinking Digitally Industry Trend.