As family dynamics shift and the 'casualisation' of dining continues, so festive meals – including Christmas, Thanksgiving and Chinese New Year – are evolving in structure, content and meaning. Brands must embrace these new social and culinary codes to retain cultural and emotional relevance.
The New Festive Meal
Not yet a member?
Stylus membership is your window to tomorrow’s most exciting opportunities.
We already arm more than 500 of the world’s most forward-thinking brands and agencies with the creative insights they need to make transformative business decisions.
We’d love to do the same for you. Discover what you can achieve by becoming a member.