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Published: 12 Nov 2018

Industry City: New York’s Next Big Retail Destination

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Located on Brooklyn’s waterfront, just two subway stops from Manhattan, Industry City is emerging as New York’s most significant new retail, design and hospitality destination. The 35-acre former shipping and manufacturing complex is comprised of 16 buildings involved in a phased 12-year redevelopment, supported by $1bn of investment.

Cementing it as a new interior design hub, recently opened anchor tenants include premium US décor brands ABC Home & Carpet, Mitchell Gold + Bob Williams, Design Within Reach and Restoration Hardware’s outlet store. Merging retail and production (see also Exploiting Insider Access), local wallpaper manufacturer Flavour Paper will also have a factory space and store on-site. Meanwhile, WantedDesign – a US trade event that showcases independent international design brands during the annual NYCxDesign festival – has opened the IC Store by WantedDesign. 

Existing fashion brands include designer vintage boutique A Current Affair and milliner Teressa Foglia – precursors to the city mayor’s Made In NY initiative, which is due to launch a 200,000 sq ft garment manufacturing hub in 2020, able to support up to 35 brands.

Industry City is also establishing itself as a foodie destination, thanks to a 40,000 sq ft Food Hall, New York’s first sake brewery and tap room Brooklyn Kura, and a 20,000 sq ft Japanese market and food hall, slated to launch early 2019.

Coffee and tea businesses are also booming. High-tech Extraction Lab cafe invites guests onto its brewing ‘stage’ to experience America’s most expensive cup of coffee ($18), amongst other blends; while Australian brand Gumption will open a 6,000 sq ft space – its first in the US – in early 2019. 

Affirming the destination’s premise as an all-round leisure/cultural destination, public outdoor spaces include the family entertainment-centric Summer Stage, while immersive Japanese digital arts group TeamLab will open a 55,000 sq ft exhibition space next year.

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