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Brief Published: 12 Aug 2011

Phoenix International Media Centre


When completed in May 2012, Beijing’s futuristic-looking Phoenix International Media Centre will not only deliver a one-of-a-kind, integrated television broadcasting centre and office building but also a vibrant connection between the bustling business epicentre of the Chinese capital and more leisurely Chaoyang Park, which sits directly adjacent to the centre.

Designed by Shao Weiping of Beijing-based architects BIAD UFo specifically to retain a strong connection with nature, the complex’s network of tiered walkways and suspended promenades offer stunning views of the park.

The idea of connecting the industrial, man-made nature of the television centre with its natural surroundings is also reflected in the Möbius-strip-inspired design of the structure itself, conceived to establish a sense of harmony between all the centre’s functions.