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Brief Published: 7 Aug 2019

Leisure & Hospitality Spaces Mirror Virtual Worlds

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Omakase, Hip-pop Design

The influence of virtual reality and digital worlds is giving rise to a futuristic and fictitious aesthetic within spatial design. Studios are using mesmeric lighting, ethereal colour and video mapping projections to create immersive and memorable experiences in hospitality and leisure spaces. We spotlight four innovative examples.

  • Omakase, Hip-Pop Design: Inspired by falling cherry blossoms and rain, Shanghai-based design studio Hip-Pop uses illuminated floors and semi-transparent glass partitions to hypnotic effect in local Japanese restaurant Omakase. The illusionary aesthetic sits between real and virtual. Glowing pink and amber light swathes diners, while blossom and dewdrop motifs painted onto the uplit glass evoke feelings of movement.

  • Wagaya, Span Design: Also inspired by ephemeral Japanese cherry blossom is Sydney-based studio Span Design’s sensory dining experience in local ramen eatery Wagaya. Video mapping projections of falling blossoms enhance the tunnel-shaped space. Soft pink walls, velvet seating and perforated timber panels contrast with textured cobalt blue and neon lighting to striking effect.
  • Changsha Jinyi Cinema, One Plus Partnership: Hong Kong-based design firm One Plus Partnership plays with optical illusions to create an alluring spatial experience in this cinema in Changsha. High-speed movement, flashes of light and visual glitches are translated into static details and decoration, such as striped marble floors and walls and linear lighting systems.
  • Doko Bar, Waterfrom Design: Shanghai-based Waterfrom Design has created this Chinese dessert bar with social media in mind, using shape, colour and materials that pop on-screen to create a theatrical space. Thousands of coloured nylon threads suspended from the ceiling form a semi-transparent wall, which is enhanced by neon red lighting. 

See our CMF Industry View: Leisure & Hospitality report for more inspiring spatial design.

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Omakase, Hip-pop Design
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Wagaya, Span Design
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Changsha Jinyi Cinema, One Plus Partnership
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Doko Bar, Waterfrom Design
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