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Brief Published: 31 Mar 2011

Limited Edition Diet Coke Bottles by Karl Lagerfeld


In his second collaboration with soft drinks giant Coca Cola, Chanel designer Karl Lagerfeld has created three limited edition Diet Coke bottles.

The ‘Love It Light’ bottles feature a feminine series of fuchsia, black and white graphic designs, each featuring the designer’s distinctive pony-tailed silhouette.

Lagerfeld is a notorious Diet Coke drinker himself. He famously shed more than 40kg in 2001, which he claimed was the result of a diet of stewed vegetables and the zero calorie soft drink.

He said: “It’s exciting for me because I love the idea and, as everybody knows, I drink Diet Coke and nothing else, night and day.”

Sold in exclusive prism-shaped collectors’ boxes, the bottles will be available from June 2011.