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Brief Published: 18 Jul 2013

Designer to Watch: Faustine Steinmetz


London-based designer Faustine Steinmetz focuses on re-imaging iconic, classic pieces like Levi’s 501 denim jackets and tracksuit silhouettes in handcrafted, woollen fabrications. A new kind of artisanal, contemporary couture underpins the brand.

The Central Saint Martin’s graduate launched her eponymous line in 2012 after working with innovative designers such as American Jeremy Scott and Danish Henrik Vibskov.

All the garments are woven, dyed and spun by the label itself solely using English-sourced fibres. Unexpected fabrics give classic pieces a new twist – merino wool T-shirts, hand woven woollen ‘jeans’ and a flocked blank timepiece are all such reinventions that become new classics in the hands of Steinmetz.

The concept of craft is having a renaissance and Steinmetz is spearheading this idea of traditional craftsmanship and slow-fashion, while simultaneously embracing a contemporary, cool aesthetic.

Each piece is made to order. This contemporary luxury is reflected in the price, with a mohair sheepskin jacket at £950 and woollen jeans at £750. Each piece can take up to a month to make and customers are updated on the status of their purchase during the process, offering a real personal touch and relationship building service for the customer.

Faustine Steinmetz