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Brief Published: 18 Jan 2011

A Peek at Mr Porter


Mr Porter, the male companion to the incredibly successful luxury womenswear e-commerce site Net-A-Porter, has just launched a holding page inviting people to become founding members.

Emails displaying the same message – which also details membership perks such as seasonal previews and complimentary shipping – have also been sent to Net-A-Porter subscribers.

With former Wallpaper* and Esquire magazine editor Jeremy Langmead in charge, mrporter.com – under the continued directorship of Net-A-Porter founder and entrepreneur Natalie Massenet – looks set to continue the editorial-led online shopping experience spearheaded by its predecessor’s launch in 2000.

Mr Porter is due to be unveiled in next month.