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Brief Published: 5 Dec 2011

Gap x Isabel Marant T-Shirt


American clothing brand Gap has collaborated with French fashion designer Isabel Marant to release a colour-stained T-shirt in aid of the (Product) Red charity initiative. Half of the proceeds from sales of the garment will be used to help eliminate diseases such as AIDS and malaria in Africa.

The T-shirt makes use of bleeding colour to create a pattern that appears to have occurred at random as colours seep into each other.

Available from November 25 2011, the garment can be purchased both online or in store.

Isabel Marant