With the launch this month of Apple's ARKit and Google's ARCore frameworks, augmented reality is set to become embedded in consumer mobile behaviour. AR has the potential to deepen brand engagement with consumers, reveal new kinds of behavioural insights, and drive users from smartphone to store.
State of Mobile: Augmented Reality Special
Existing user login
Not a member?
Welcome to Stylus – your window to tomorrow’s most exciting opportunities.
By identifying, analysing and decoding the most important trends from 20 industries, we’ll give you the ideas and insights you need to future-proof your business.