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Brief Published: 17 Oct 2016

Panasonic Prints Make-Up

Panasonic showcases its new Future Mirror at CEATEC 2016

Harnessing the power of digital and facial-mapping technology, Panasonic’s smart Future Mirror analyses facial images to 3D-print personalised colour cosmetics. The device is an update on its Magic Mirror, which debuted at CES 2015 (see Rethinking Beauty: Digital Worlds).

Showcased at CEATEC in Japan this month, the prototype reads the face of the user standing in front of it, and is able to establish what their complexion needs in terms of skincare and make-up to achieve the healthiest and most even skin tone. It then custom prints patches of make-up (think concealer and colour correctors) that perfectly match their skin tone within two minutes.

The electronics giant is targeting retail stores with this mirror technology, which will enable beauty buyers to purchase custom make-up on the spot. While the concept is still in early development (the patches can only be applied after a 24-hour setting and drying period), it joins the likes of Mink and Moda in bringing at-home, 3D-printed make-up a step closer to reality.

For more analysis on technology’s role in beauty, see E-Beauty: Digital Device Boom and Future Beauty: Connected Cosmetics