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Brief Published: 7 Dec 2011

QRistmas Wrapping Paper


Stuck for Christmas gift ideas? London and Manchester-based branding agency The Chase has created festive wrapping paper adorned with QR (quick response) codes that reveal hundreds of possible presents – from space hoppers to spa days, Lego to lipsticks, and iPods to private islands.

Each QR code also acts as a single pixel within an overall festive picture, allowing the paper to double up as a seasonal poster.

Recipients who scan the QR codes are also invited to follow them and take part in their Twitter QRistmas quiz, with the chance to win one of the gifts featured on the wrapping paper.

Watch out for further Stylus reports on inspirational gifts and ideas for the festive season, coming soon.

The Chase