Puppy Love: Pet Tech for Valentine’s
The fast-growing pet industry is set to reap the rewards of Valentine’s Day this year, with one in five US consumers planning to treat their furry friends. According to the National Retail Federation, $18.9bn will be spent in the US on the sentimental holiday – with $703m of that being lavished on pets.
With the pet products and services market on an upward trajectory – expected to hit $91.72bn by 2019 (MarketResearch.com, 2015) – we look at three of the latest smart home products and gadgets allowing owners to better monitor and understand their pets’ health.
- Smart Feeding: Petnet is a smart food dispenser that precisely measures portions based on the animal’s age, weight and level of activity. The accompanying app allows owners to manage feeding times and personalise portion control, as well as have pet food delivered to their door.
- Better Monitoring: The Canhe-Fit activity tracker by French brand Canhegat comprises a Bluetooth-connected collar pendant and app. The pendant records the pet’s daily activity and offers advice accordingly, such as how to adjust its diet based on its activity levels, breed and size. The app allows for tailored feedback on maintaining the pet’s optimum nutrition and health.
- Remote Engagement: The automatic CleverPet games console keeps dogs engaged when their owners are away. Three pads create pattern, light and sound puzzles that the dog must interact with in order to receive an edible treat. When connected to wi-fi, the puzzles can be customised via the accompanying app, with games increasing in difficulty based on the dog’s progression.
For more on this lucrative market, see Pet Design: A Growing Market and Tech Targets Pet Market. For more on the growing desire for devices that adapt to our behaviour, look at Seamless Tech: Smart Home & Away and Predictive Tech, as well as our comprehensive CES 2016 coverage.