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Brief Published: 20 Feb 2015

A/W 15-16: Marc By Marc Jacobs


Feminism continues as a key fashion message at New York Fashion Week, thanks to the slogan-heavy Marc by Marc Jacobs show.

A trend that we saw emerge at the Chanel S/S 15 shows, feminism is a theme that designers are keen to riff on – particularly those focused on millennial consumers. For more, see Women’s World.

Political Slogans: Suffragette, Solidarity, Choice and Unite were just some of the feminist slogans emblazoned across shirts, trousers and dresses. These political messages worked particularly well when used as a graphic detail on sleeve and skirt hems.

Late 60s/Early 70s: The current 70s fashion mood – reflected in tartan trousers reminiscent of Scottish band Bay City Rollers and dungarees in prints by English textile designer William Morris – lends itself perfectly to the current feminist revival, which harks back to the original women’s movement of that era. 

Military Zeal: Interwoven into the collection, military references – from cargo-style trousers to khaki wool coats with bellows pockets – added to the feel of retro radicalism.