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Brief Published: 18 Nov 2015

VIDEO: Digital Worlds Update

The update to our Digital Worlds Innovation Platform will be published next week. Looking ahead to 2030, it examines attitudes towards technology among three key demographics – Gens Alpha, Gen Z and millennials – as well as the innovations that will shape their future lifestyles.

Read our Sustainable Futures Update: Consumer of 2030 to find out how brands can positively influence consumers' lives over the next 15 years, and look out for similar updates to our Fast Consumption and Luxury Perspectives Innovation Platforms in early 2016.