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Brief Published: 3 Apr 2012

Beach Candy Ethical Beachwear


Founded by Mumbai-based British designer Sophie Paget-Stevenson in 2011, Beach Candy is a luxury resort wear brand with a fair trade and ethical philosophy. Based between Mumbai and Goa, the collection includes kaftans, tops and dresses in hand-printed 100% silk crepe and silk chiffon.

Keen to combine local artisanal skill with her own eye for print and colour, Paget-Stevenson works with charitable organisations that help people out of poverty by teaching them valuable skills and providing them with a safe work environment, regular income, free healthcare and support network. As well as using recycled fabrics, the brand uses natural, toxin-free dyes made from dried flowers and fruit such as pomegranate for an entirely natural end product.

While sustainability is at the heart of the brand, the pieces themselves are glamorous with a bohemian, feminine aesthetic that easily relates to modern poolside style. They are entirely handcrafted, giving a feeling of exclusivity and uniqueness to the printed pieces. From contemporary tie-dyes to exclusive peacock patterns, the prints are the brand’s main focus, with nude slips available allowing the dresses to be worn sheer or opaque. Small sequins are used sparingly to add an additional injection of glamour to the pieces.

Already featured in The Sunday Times’ Style magazine in the UK, and on Daily Candy and Vogue online, prices range from £18 to £206.

Beach Candy