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Retail & Media: Monetising the New Sexual Mood

Covid-19 has put consumers’ sex lives under the microscope, shifting the discourse (and spending) surrounding both sexual wellness and pleasure. From burnout-reducing audio erotica and e-commerce destigmatising disability, to content normalising senior satisfaction and a new dawn for digital intimacy and sex-positive micro communities ­­­– we unpack the retail & media brands gaining commercial ground by tackling outmoded taboos.

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