Google Android aims for More Precise Colour
Google’s latest update for its mobile software, Android 2.3.3, sees the digital giant stepping towards more accurate colour display by readjusting the colour temperature of its programs.
Choosing to lower the temperature standard so as to "more accurately reflect darker colours at all brightness levels", Google’s changes have resulted in mixed reactions. While optimising the spectrum for many handset users, Samsung Nexus S owners have found their displays to be bleached, washed out or yellowed.
Google’s step to improve handset colour accuracy is a significant indicator of both the importance of portable visual technology and colour in our everyday lives.