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Brief Published: 14 Sep 2012

Coca-Cola Dasani Flavour Drops


Expected to launch this October across the US, Dasani Drops are the latest addition to American brand Coca-Cola’s soft drink empire. The zero-calorie flavour drops can be added to water for a fruity flavour boost.

Dasani Drops will come in strawberry kiwi, pineapple coconut, mixed berry and pink lemonade flavours, and the small packets are slim enough to fit in your back pocket. Coca-Cola believes the flavour drops will boost water consumption among consumers.

The buyer can decide how much or how little flavour they want in their drinks. According to Coca-Cola: “Dasani will give people across the country the power to create their own personalised taste by putting flavour at their fingertips.”