From the backlash against mega-celebs and booming demand for skills-based content to the emergence of ‘advocates’ and rise of social media micro-transactions, Covid-19 is reshaping how – and by whom – the consumer is influenced. While it’s a constantly evolving landscape, substantial changes are surfacing; we chart those striking the most powerful and lucrative chords.
The New Landscape of Influencer Marketing
Not yet a member?
Stylus membership is your window to tomorrow’s most exciting opportunities.
We already arm more than 500 of the world’s most forward-thinking brands and agencies with the creative insights they need to make transformative business decisions.
We’d love to do the same for you. Discover what you can achieve by becoming a member.