UK-based sports and lifestyle brand Extreme International is moving into the hospitality sector, opening its first Extreme Hotel in Sochi, Russia – the site of the 2014 Winter Olympic Games. Stylus speaks to CEO Al Gosling about his plans to dramatically remodel the hospitality industry, and the immense potential of the untapped extreme sports market.
Extreme Hotels: Sporting Hospitality
Not yet a member?
Stylus membership is your window to tomorrow’s most exciting opportunities.
We already arm more than 500 of the world’s most forward-thinking brands and agencies with the creative insights they need to make transformative business decisions.
We’d love to do the same for you. Discover what you can achieve by becoming a member.