The ‘Internet of Packaging’ is offering intriguing opportunities – turning packaging into an owned media asset at point of sale and point of use, and a gateway into relevant experiences and services. This potential will gradually be fulfilled as technology and consumer behaviour evolve, and as more marketers across categories test new concepts.
Packaging Futures: Digital
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Welcome to Stylus – your window to tomorrow’s most exciting opportunities.
By identifying, analysing and decoding the most important trends from 20 industries, we’ll give you the ideas and insights you need to future-proof your business.