We use cookies to give you the best personal experience on our website. If you continue to use our site without changing your cookie settings, you agree we may place these cookies on your device. You can change your cookie settings at any time but if you do , you may lose some functionality on our website . More information can be found in our privacy policy.
Please provide more information.
Stylus no longer supports Internet Explorer 7, 8 or 9. Please upgrade to IE 11, Chrome, Safari, Firefox or Edge. This will ensure you have the best possible experience on the site.
stylus
trends		 consumer
lifestyle		 consumer
product		 consumer
engagement		 topics events
calendar		 blog
view all
reports
 		about
stylus		 login
stylus trends
Consumer Lifestyle
Food, Beverage & Hospitality
Fashion
Beauty
Product Design
Colour & Materials
Retail
Media & Marketing
topics
view all reports
events calendar
blog
about stylus
T&C
careers
contact us
login
Media & Marketing

New Museums: Learning from Experiential Museum Design

Reviving their relevance for modern audiences, a new wave of museums is using cutting-edge experiential design to create more compelling visitor experiences. Stylus examines the lessons that brands can learn from the institutions trading static exhibits for crowd-pleasing edu-tainment. 

Share:
Published:
14 Dec 2012
DOWNLOAD PDF
RELATED REPORTS
Louis Vuitton’s Immersive Fashion Journey
Louis Vuitton’s Immersive Fashion Journey Louis Vuitton’s Fashion Journey During London Fashion Week in September, Italian luxury fashion house Louis Vuitton will put on an immersive fashion exhibition at Somerset House. The show will celebrate creative director Nicholas Ghesquiere’s artistic process and the creative thinking behind the brand, as well as the technical prowess that shaped its A/W 15-16 collection. 
Fashion
Retail
06 Aug 2015
Enhanced Retail Realities
Enhanced Retail Realities Enhanced Retail Realities As the overlap between consumers’ digital and physical experiences continues to grow, so too will the need to delight and engage them via multi-sensory retail concepts. From ambient interactivity and invisible interfaces, to the exhilaration of animated realities, we track a new era for technologically enhanced experiential brand design.
Retail
Post-Digital
27 Aug 2014
RCA: Mapping Post-Digital Futures
RCA: Mapping Post-Digital Futures RCA: Mapping Post-Digital Futures Speakers discussed the concept of post-digital and the interplay between technology and life at the Mapping Post-Digital Futures symposium last week, held at London's Royal College of Art.
Consumer Lifestyle
Science & Technology
07 May 2014
Adidas’ Immersive HomeCourt Store
Adidas’ Immersive HomeCourt Store Adidas’ Immersive HomeCourt Store German sportswear brand Adidas has unveiled a revamp of its Shanghai flagship, debuting its HomeCourt store concept. 
Retail
Store Concepts
26 Feb 2014
Museum & Exhibition Design Inspiration for Retail Creatives
Museum & Exhibition Design Inspiration for Retail Creatives Exhibition Design Inspiration Museum and exhibition design is a prime hunting ground for innovative display experiences, offering plenty of inspiration for retailers. We highlight the most exciting recent case studies and the transferrable insights for brands. 
Retail
Store Concepts
10 Jan 2014
VIEW ALL Reports
Under Armour: Exhilarating Retail Theatre
Under Armour: Exhilarating Retail Theatre Under Armour: Exhilarating Retail T American sportswear retailer Under Armour has centred its new Shanghai flagship store, opened earlier this month, on a dramatic multi-sensory experience. 
Retail
Store Concepts
25 Nov 2013
Nike’s Multimedia Feel London Festival
Nike’s Multimedia Feel London Festival Nike’s 'Feel London' Festival To promote the launch of its super-lightweight Hyperfeel running shoe, Nike has transformed its east-London store into a hub of multimedia activity, with a host of digital exhibits and events exploring feeling in art, science and sport.
Retail
Advertising & Branding
15 Oct 2013
Virtual Stores & Media Facades
Virtual Stores & Media Facades Virtual Stores & Media Facades Virtual stores and media facades are bringing a digital presence to bricks-and-mortar environments and transforming architectural spaces into interactive, shoppable experiences. From subway stations to vacant shop fronts, digitised satellite venues are capturing consumers on the go.  
Retail
Anywhere Retailing
09 Aug 2013
Orbi: Supercharged Nature Experience
Orbi: Supercharged Nature Experience Orbi: Supercharged Nature BBC Worldwide – the commercial arm of British broadcaster the BBC – has teamed up with Japanese gaming company Sega Corp to create the world’s first “supercharged nature experience” in Japan.
Consumer Lifestyle
Science & Technology
04 Jul 2013
Tech-Fuelled Retail Spaces
Tech-Fuelled Retail Spaces Tech-Fuelled Retail Spaces Digital innovation should no longer be seen as sounding the death-knell for bricks-and-mortar retailing. Instead, technology has become a prime tool for unlocking more exciting, engaging and efficient shopping spaces.
Trend Reports
Redefine
31 May 2013
The Rise of Edutainment
The Rise of Edutainment The Rise of Edutainment The concept of retail-tainment, which puts the emphasis on in-store fun, is being matched by edutainment, a new in-store strategy that can help retailers in all sectors to connect with knowledge-hungry consumers.
Retail
Hospitality & Service
12 Apr 2013
Interactive ‘Cloud’ Ceiling, New York Hall of Science
Interactive ‘Cloud’ Ceiling, New York Hall of Science ‘Cloud’ Ceiling, NY New York-based design studios The Living and Softlab and international engineering consultancy Arup recently joined forces to create a high-tech interactive installation at the New York Hall of Science museum titled Common Weathers.
Consumer Lifestyle
Education
15 Jan 2013
Science Museum’s New Media Space
Science Museum’s New Media Space Science Museum’s New Media Space London’s Science Museum will welcome a new Media Space in June 2013 that will exhibit and explore works by multi-disciplinary contemporary artists.
Media & Marketing
Arts & Pop Culture
21 Dec 2012
Cliff-Hanging Wine Museum, Switzerland
Cliff-Hanging Wine Museum, Switzerland Cliff-Hanging Wine Museum Swiss architects practice Mauro Turin has unveiled a daring design for a wine museum on the western border of Switzerland in Lavaux, cantilevered over the edge of a cliff that flanks Lake Geneva.
Food, Beverage & Hospitality
Architecture & Spaces
22 Nov 2012
Touch-Free Tech
Touch-Free Tech Touch-Free Tech Hands-free technology is taking the world of consumer electronics by storm. New advances in voice, gesture and eye control promise to fundamentally change the way consumers interact with their digital hardware.
Consumer Lifestyle
Science & Technology
29 Oct 2012
Power of Play
Power of Play Power of Play The Power of Play Industry Trend explores how the experimental, social and educational aspects of play can be used as a powerful tool in retail.

Covering the entire retail spectrum, from store design to digital commerce, marketing to merchandising, this Industry Trend showcases compelling new ways to entertain, engage, educate and communicate with modern consumers.

What are Retail Industry Trends? Industry Trends track new industry and creative directions, providing a concise overview. They bring together key findings from all Stylus directories, expanding on and feeding into Stylus Macroviews –  the starting point for all our ideas, research and directions.
Retail
Power of Play
01 Aug 2012
Media Facades Summit
Media Facades Summit Media Facades Summit The Media Facades Summit, held in Frankfurt, is an annual industry-insider forum on media-integrated architecture. Now in its second term, the forum assembled architects, scenographers and new media specialists to provide insights into the genre’s future and how the collisions between architecture and communication technology might reshape the cultural domain.
Media & Marketing
Industrial Design
02 May 2012
Kids Retail Online: Captivating Young Consumers
Kids Retail Online: Captivating Young Consumers Kids Retail Online The modern generation of kids under 12 years old is digitally fluent, tech-connected and, new studies show, influencing billions of dollars worth of online purchasing decisions each year. Yet many retailers are still bypassing vital e-commerce opportunities. Stylus examines the smartest strategies for tackling the market and the brands doing it best.
Retail
Digital Commerce
11 Apr 2012
Modern Museum of History, Bologna
Modern Museum of History, Bologna Modern Museum of History Fusing history and modernity, Italian architect Mario Bellini has given the 14th-century Palazzo Pepoli in Bologna a 21st-century makeover, transforming it into the Italian city’s new Museum of History.
Food, Beverage & Hospitality
Architecture & Spaces
08 Mar 2012
Subterranean Serpentine Pavilion
Subterranean Serpentine Pavilion Subterranean Serpentine The annual instalment of the Serpentine Gallery Pavilion in London’s Hyde Park has become a much-anticipated cultural event for urbanites and tourists alike. 2012’s temporary structure shows no signs of being an exception as Swiss practice Herzog & de Meuron and Chinese artist Ai Weiwei team up to design an archeologically inspired, underground space.
Media & Marketing
Arts & Pop Culture
08 Feb 2012
London’s Design Museum on the Move
London’s Design Museum on the Move Design Museum Moves The Southbank’s loss will be Kensington’s gain as London’s Design Museum formally unveiled plans for its new home at the former Commonwealth Institute in West London yesterday.
Media & Marketing
Arts & Pop Culture
25 Jan 2012
Rio's Museum of Tomorrow
Rio's Museum of Tomorrow Rio's Museum of Tomorrow Renowned Brazilian architect Santiago Calatrava has revealed designs for Rio de Janeiro’s Museum of Tomorrow, which will form part of the city’s urban regeneration in preparation for hosting the 2016 Olympic Games.
Media & Marketing
Arts & Pop Culture
13 Jan 2012
Directions in Scent
Directions in Scent Directions in Scent Scent – often referred to as the forgotten sense – is having a moment in the creative spotlight. Stylus explores how perfumers, designers and brands are experimenting with olfactory sensations to create tailored scents and multi-sensorial experiences.
Consumer Lifestyle
Health & Wellness
12 Jan 2012
Golden Cloud at the Louvre
Golden Cloud at the Louvre Golden Cloud at the Louvre Legendary Parisian art museum the Louvre is almost as famous for the glass pyramids within its courtyard as the artworks within its walls. That may be set to change this year, however, as an undulating ‘golden cloud’-like structure – designed to showcase the museum’s new Islamic art collection – takes shape.
Colour & Materials
Architecture & Spaces
11 Jan 2012
Musée Jean Cocteau
Musée Jean Cocteau Musée Jean Cocteau An architecturally stunning new museum dedicated to celebrating the work of acclaimed 20th-century French poet, designer, novelist, playwright and filmmaker, Jean Cocteau, has been unveiled in Menton in the South of France.
Media & Marketing
Arts & Pop Culture
09 Dec 2011
Israel’s Angular Underground Museum
Israel’s Angular Underground Museum Israel’s Angular Underground Museum This month, the Tel Aviv Museum of Art in Israel opens its doors to an architecturally progressive, visually dramatic new wing, designed by US-based architects Preston Scott Cohen
Media & Marketing
Arts & Pop Culture
30 Nov 2011
German Military History Museum Extension
German Military History Museum Extension German Military Museum Extension After a 22-year closure, the controversial, Daniel Libeskind-designed extension of Germany’s Dresden Museum of Military History has finally been unveiled.
Media & Marketing
Arts & Pop Culture
23 Nov 2011
Theme Parks: Thrills, Spills & Dollar Bills
Theme Parks: Thrills, Spills & Dollar Bills Thrills, Spills & Dollar Bills While holidays remain a dream for many in the current economic climate, theme parks offer a more affordable means of escapism and ‘quality time’. And in the fight for consumers’ dwindling leisure spend, they are investing millions in expansion, cutting-edge technology and immersive attractions. Stylus uncovers the latest developments.
Consumer Lifestyle
Leisure
29 Sep 2011
The Exhibitionists
The Exhibitionists The Exhibitionists A far cry from its original guise as a showcase for basic info-display, exhibition design in the digital era has become a creative playground for extraordinary, experiential communication design. From trade fairs to art galleries, we highlight the visionary agencies taking the field by storm.
Media & Marketing
Arts & Pop Culture
08 Sep 2011
Chinese Comic and Animation Museum
Chinese Comic and Animation Museum Chinese Comic and Animation Museum Dutch architecture and urban design practice MVRDV has beaten off a wealth of international competition to win the opportunity to design China’s latest museum mega-project – The China Comic and Animation Museum.
Media & Marketing
23 Aug 2011
Mexico’s Boomerang Museum
Mexico’s Boomerang Museum Mexico’s Boomerang Museum Suspended by a precarious-looking combination of tensile cables and stilts, the new boomerang-shaped Musevi international art museum in Villahermosa, Mexico, appears to hover over both ground and water.
Media & Marketing
22 Aug 2011
Shanghai Museum of Glass
Shanghai Museum of Glass Shanghai Museum of Glass Single-focus museums are brave projects, but the Shanghai Museum of Glass, which opened in May 2011, is already receiving very positive reviews and opening up new potential for museums in China.
Consumer Lifestyle
Education
12 Jul 2011
New Eco Museum
New Eco Museum New Eco Museum Constructed using "eco-biological" materials, the Eco Museum in Rennes, France, has been designed to reflect its purpose to educate visitors about environmental issues.
Media & Marketing
20 Apr 2011
Cinimod Studio: DJ Light
Cinimod Studio: DJ Light Cinimod Studio London-based progressive lighting studio Cinimod has produced DJ Light – an interactive work where participants can remix the colours and intensities of 85 globes of light by using body movements – for Peruvian energy company Endesa.
Colour & Materials
Arts & Pop Culture
06 Apr 2011
La Gaîté Lyrique and the Gautrand Effect
La Gaîté Lyrique and the Gautrand Effect La Gaîté Lyrique La Gaîté Lyrique is much more than just Paris’ new municipal arts centre. Part showcase, part laboratory it’s an interactive sensorial wonderland – transformed from its original guise by visionary architect Manuelle Gautrand into a homage to all things digital, including art, film, graphics, gaming music and dance.

Launched in March, La Gaîté Lyrique is a huge – 13,000 sq m, 1,400 capacity – space, uniquely devoted to exploring the diverse profusion of digital technologies impacting on visual culture. It has been in the planning for some time and Paris’ mayor Bertrand Delanoë has been a major supporter of the project, which combines education, experimentation and entertainment, since taking up his position in 2001.

“The digital arts are a genuine and developed art form, a reality that we want to showcase by devoting this unique venue to them in the heart of Paris,” states Delanoë. “It’s a form of expression which should be experienced through its multiple dimensions, from design to cinema, from music to live performance.”
Media & Marketing
Digital Culture
05 Apr 2011
Nanjing’s Floating Museum
Nanjing’s Floating Museum Nanjing’s Floating Museum Stephen Holl Architects have just completed the incredible Nanjing Museum of Art and Architecture – an improbable looking structure, which appears to almost float above the city of Nanjing in China.
Media & Marketing
04 Apr 2011
LA Museum of the Holocaust
LA Museum of the Holocaust LA Museum of the Holocaust Last month America’s oldest Holocaust museum, the Los Angeles Museum of the Holocaust, moved into a new, permanent home conceptualised by LA-based Belzberg Architects. It is a space where physicality – including poignant shifts between light and shade – plays a key psychological role in shaping the visitor’s experience.
Consumer Lifestyle
Education
19 Nov 2010
Museum of Image and Sound
Museum of Image and Sound Museum of Image and Sound
Media & Marketing
17 Nov 2010
Hoki Museum
Hoki Museum Hoki Museum
Media & Marketing
12 Nov 2010
Kossmann.Dejong’s Engaging Spaces
Kossmann.Dejong’s Engaging Spaces Kossmann.Dejong’s Engaging Spaces Dutch exhibition architects Kossmann.Dejong’s pioneering designs have taken the art of creative communication to a new level – forming crucial bridges between architecture, lighting, interior design, graphics and a diverse variety of informational content. Founded by Herman Kossmann and Mark de Jong, the company specialises in developing bespoke visual languages that inspire and inform in equal measure. Stylus investigates via a selection of key projects.
Retail
Advertising & Branding
11 Nov 2010
Living Museums
Living Museums Living Museums As the number of private art collectors building their own galleries grows, a new era of unique hybrid art spaces has also begun to emerge. Living museums, which seamlessly blend public and private spaces, appeal to a voyeuristic sensibility. They grant access in an often more inspiring space than the traditional gallery environment.
Consumer Lifestyle
Education
20 Oct 2010
Museum Design, Cultural Identities
Museum Design, Cultural Identities Cultural Museum Design Across the world from Bilbao to Boston cities are seeking to assert their cultural identities with museums that embody both history and modernity.
Consumer Lifestyle
Education
02 Aug 2010
Immersive Environments
Immersive Environments Immersive Environments Events spaces are pioneering ingenious new ways to communicate complex ideas with exhibition and theatre design leading the way.
Retail
Advertising & Branding
28 Jul 2010
About Stylus Terms & Conditions Careers Contact Us

Updated
Related
 ©  PANTONE®TPX
 COATED
 RAL
 RGB
 HEX
 NCS