3hundredand65: A Twitter Graphic Novel
2012 proved to be the year for creativity on social media as millions of users worldwide leveraged sites like Twitter and Facebook to host shared creative projects. 3hundredand65, a daily crowdsourced graphic novel created on Twitter, was one of them.
Founded at the start of 2012 by Manchester-based designer Dave Kirkwood, the 3hundredand65 project created a unique storyline offered up by 365 individuals on Twitter via one tweet per day during the year. Each tweet, which developed the plotline on from its predecessor, was then illustrated by Kirkwood.
A fundraising initiative for the Teenage Cancer Trust Charity in the UK, the project gathered contributions from some well-known British talent, including TV personalities Stephen Fry and Jonathan Ross, and comedian Jack Whitehall. A total of £13,000 has been raised so far and further donations are expected over the coming months when a book version of the story becomes available and an auction takes place in March 2013.
While sites like Twitter are increasingly being used in diverse ways, Kirkwood argues that more personal social sites will offer a more fertile platform for creative endeavours. “Social media is in its infancy and there will be a wider range of ways to construct one’s own online platform,” he says. “These spaces will offer a better creative fit, while Twitter and Facebook will continue to act as ways of spreading the word.”
As we observe niche social sites bubbling up to replace the one-size-fits-all nature of Twitter and Facebook, we expect to see increasingly creative and dynamic projects come to light.